• Valve's in court again

    From Spalls Hurgenson@[email protected] to comp.sys.ibm.pc.games.action on Sat Jun 13 13:22:33 2026
    From Newsgroup: comp.sys.ibm.pc.games.action


    This time it's in the Netherlands. And technically it's not in court
    yet; it's still all pre-trial stuff.

    It's the usual spiel. The case is led by the 'Netherlands' Consumer
    Competition Claims Foundation' (a non-profit that, despite its name,
    is not an official government agency but a non-profit organization
    with somewhat murky financing), and the argument is that Steam is
    purposefully keeping game prices overly high.* They point -once again-
    to Valve's 30% cut of all sales and the usual disingenuous claims
    about that. Including the oft-disproven claim that Valve prevents
    publishers from selling games for less on other marketplaces than they
    charge on Steam.

    Is the 30% cut high? Arguably, but publishers get a lot from selling
    on Steam. Not just access to the huge audience Steam provides them,
    but a lot of 'bonus features' too, like its APIs for voice-chat,
    networking, screenshots/streaming, etc. Integration with the Workshop,
    that lets users easily add mods. Stuff they'd otherwise normally have
    to build themselves (or not have at all) if the publishers wanted it
    in their games. Yes, some of these features are available on other marketplaces, but no other digital storefront offers as many. You get
    what you pay for. Plus, it's not like Valve is entirely sitting on
    that cash like Smaug on its hoard. Valve is investing in things like
    VR, the Steamdeck, and SteamOS, expanding the market into new areas,
    and making it available to publishers.

    And that 30% cut isn't fixed, with it going down to 20% in some cases.
    Steam is also famous for its sales which --while maybe not as
    incredible bargains as they used to be-- still do counteract the
    argument that Valve is purposefully keeping game prices high.

    Plus, there's evidence enough that even when selling on stores which
    take a smaller cut of sales, publishers don't reduce their prices
    accordingly. So the idea that Valve and Steam are single-handedly
    behind high game prices is fallacious... especially when you compare
    game prices on Steam to prices on the publishers' own service, like
    EA/Origin or on Ubisoft's UPlay. If anything, given publisher's openly announced preferences for pushing the base price of games to $79.00USD
    and higher, the competition on Steam is probably pushing prices down,
    not up.

    Oh, and that old rubric about Valve not allowing publishers to
    undersell Steam by pricing their games for less on other marketplaces? Bold-faced lies. You can't sell keys that unlock games on Steam for
    less than they sell on that platform. But if you want to sell "Call of Battlefield 97" on Epic for 99 cents and sell it on Valve for $999?
    That's perfectly acceptable. Just so long as that game doesn't
    interact with Steam's network, you're fine.

    There's a lot to dislike about Valve's activities (again, not least
    being their obvious involvement with online gambling targeting
    children). You can arguably say that Valve could afford to drop the
    percentage of their cut of the revenue. But the truth is that PC games
    on Steam sell far better than on any other market, and publishers get
    what they pay for by using that market. There are other markets
    available... and yet publishers still choose Steam.

    A lot of the arguments being made in this case sound a lot like the
    repeatedly rhetoric tossed around by Epic, a company which has
    frequently tried to litigate itself to the top rather than, you know,
    actually provide people with a product they want. I wouldn't be
    surprised to find their fingers dipped into the Netherlands' Consumer Competition Claims Foundation's pie (albeit likely through several
    layers of obfuscation). Unfortunately, this case being in the EU and
    Valve being a US corporation, it's going to harder than usual for
    Valve to defend itself than it might otherwise be (a fact I am sure
    that the NCCCF's supporters are counting on, which is why this case
    --and a similar one in the UK-- are being fought in Europe rather than challenging Valve in the US).

    Then again, Valve has the cash to fight these battles, meritless as
    they often prove to be. I just wish these fights didn't suck the air
    out of more worthy cases, like Stop Killing Games or attempts to limit
    lootbox gambling.





    * clicky clicky clicky clicky click! https://nltimes.nl/2026/06/11/dutch-gamers-file-eu220-million-claim-valve-operator-game-platform-steam


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